Under the dress, only Dibi.

“Under the dress, only Dibi”. A claim that has all the flavour of a confession, from a spontaneous and self-confident woman in an elegant dress that emphasises her silhouette reshaped by the Dibi Milano method. This is how the brand, leader in professional aesthetics and member of the Alfaparf Group family, has chosen to tell its story in its new institutional campaign.
The Agency handled the creative and conceptual conception of the campaign and took care of all its evolutions, including an institutional video, backstage videos and pills for the social channels.